Logo of January Environmental Services, Inc. with the company name in large white text and the tagline below in smaller italicized white text.
January Environmental Services, Inc. logo with black text and red swoosh.

Building Identity on and off the Road

When January Environmental, a waste management and disposal company, approached us, we saw an opportunity to extend their brand into untapped areas. Our goal with this project was to design branded apparel that felt both practical for day-to-day wear and professional enough to represent the company wherever it was seen.

We aimed for this merchandise to create a sense of belonging and recognition among employees in the field, while also giving the company a polished presence in the eyes of customers and the community. Beyond just clothing, we wanted the apparel to serve as a touchpoint that reinforced identity, pride, and visibility for the brand.

Light gray hoodie with a front pocket, drawstrings, and a logo on the left chest that reads 'January' with a red swoosh and small text beneath.
Gray hoodie with a graphic of a tanker truck, the text 'January,' 'Est. 1952,' and 'Environmental Services' printed on the back.
Black hoodie with a logo that says 'January' on the upper left chest.
Black hoodie with a white graphic of a tanker truck, the word 'January' at the top, 'Est. 1952' on either side, and the phrase 'Environmental Services' at the bottom.